Live webinar

Peak Season Playbook

How top e-commerce brands turn Black Friday buyers into customers who come back in Q1.

Wednesday, November 3, 2027
4:00 PM GMT+1 · 30 min
Online

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72%
of Black Friday buyers never order again
5×
cheaper to retain than to acquire a new customer
3
real brands, 3 battle-tested playbooks

Speakers

Noah Kimura
Noah Kimura
Head of Growth, Voltra
Zara Mensah
Zara Mensah
E-commerce Director, Lune
Felix Wagner
Felix Wagner
CRM Lead, Trailpack Outdoors

Co-hosted by

Agenda

  • 0:00Why peak season leaks revenue — and how to stop it
  • 0:10Lune Skincare: the post-purchase flow that doubled repeat orders
  • 0:25Trailpack Outdoors: winning back January buyers with CRM
  • 0:40Live Q&A — bring your toughest retention questions

Frequently asked questions

Does this only apply to Shopify stores?

Not at all. Every tactic covered works across any e-commerce platform — Shopify, WooCommerce, Magento, custom stacks, you name it.

Can I share the replay with my team?

Yes. All registered attendees receive a replay link they can share internally.

How long is the session?

The session runs for 50 minutes, including a live Q&A at the end.

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